Growth is a holistic strategy and we are omni-channel tacticians.
Performance Marketing & Media Buying
➜ After understanding your growth objectives and KPIs, we audit your paid media accounts and create a roadmap for optimization and testing that is focused on profitable, scalable growth. We execute campaigns across paid search, paid social, CTV, Amazon, direct mail, and more.
➜ Services: Google AdWords, Facebook, Instagram, TikTok, Snapchat, Pinterest, Criteo, AdRoll, MNTN, audio, and Direct Mail.
CRM, Lifecycle
& Retention Marketing
➜ You work hard to acquire new customers. Email and SMS marketing set the foundation to keep them coming back. Our strategy isn't based on theory - it stems from years of testing, implementing, and learning. We've leveraged this data to unlock thousands of dollars in untapped client revenue.
➜ Services: CRM management (Email & SMS), subscriber acquisition, customer cohort analysis, campaign management, strategy & testing, automation implementation & optimization, template buildout, loyalty programs.
Our Partners
Growth Strategy
➜ We work with founders and CEOs to develop a long-term strategy to achieve sustainable growth. We audit your existing growth channels and provide data-backed recommendation that unlock incremental & scalable growth.
➜ Services: Forecasting, org design, P&L management, margin preservation, international expansion, Cohort modeling, and more.
Data & Analytics
➜ At the heart of every engagement is our proprietary reporting & dashboards. This powers our weekly strategy and allows us to effectively gauge the performance of every marketing channel that you brand is executing.
➜ Services: Google Analytics audit & optimization, Google Tag Manager audit, reporting dashboard creation, KPI tracker, Fluency LTV Cohort Report.
“Fluency has done an excellent job of implementing new CRM strategies at Maxbone, from SMS flows to new email welcome series. We needed a partner who understood our brand’s multiple messaging and translated our value to customers. Their expertise is the value-add that every CRM department needs. I thoroughly recommend Fluency Firm.”
- MAXBONE
SEO
➜ SEO is no longer about backlinks and keyword counts. SEO involves technical understanding of site structure and producing great content that pushes customers through the sales funnel. We partner with in-house teams to optimize both the technical and the content roadmap so that your brand ranks higher than your competitors.
Creative Studio
➜ Brand strategy. Paid media assets. Organic social content. TikTok videos. Email creative. Product photography. We do it all. Creative is a critical part of the growth process and is imperative to the success of the growth marketing strategy. Our growth process includes methodical creative testing so we can learn with you and create new assets as needed.